Beta Systems IAM AG Welcomes Alex Wimmer as Strategic Market Advisor for the Garancy Portfolio
Berlin, September 23, 2025 – Beta Systems IAM AG continues to strengthen its Identity & Access Management (IAM) sales organization. Effective immediately, Alex Wimmer joins the European software company as a Strategic Market Advisor. In this role, he brings extensive expertise in building and optimizing sales structures and developing successful go-to-market strategies.
With the appointment of Alex Wimmer as advisor, the company completes another step in its strategic realignment to establish the Garancy product family not only in the enterprise sector but also within the European midmarket, thereby further strengthening its market presence. Midmarket customers benefit from the efficient implementation of Identity & Access Management projects, drawing on 40 years of experience in the enterprise segment.
“With Garancy we offer our customers a powerful solution that is already established as a central IAM platform in numerous companies. With Alex Wimmer we are gaining a proven expert who will take our sales team to the next level, enabling us to successfully drive further market penetration,” explains Mirko Minnich, Member of the Management Board of Beta Systems AG.
Alex Wimmer is a recognized expert in the field of cybersecurity and compliance with excellent sales execution skills. He has demonstrated this for years in his role as Senior Vice President at Promon (Oslo). His know-how in growth strategies, sales process analysis, solution selling, and the customer-oriented positioning of IT products will directly contribute to the further development of Beta Systems’ go-to-market strategy for Garancy.
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